I bring over 14 years of professional experience leading creative design for over 50 B2C, and B2B brands. In my career, I’ve managed hundreds of projects for a range of diverse clients, from Fortune 500s to start-ups and non-profits. My work also covers strategy development and planning for direct clients; resulting in creative that solves real business needs. In addition to managing/mentoring creative staff, I remain hands-on with design across digital, print, and branding.


CREATIVE DESIGN DIRECTOR @ Dragonfly Interactive   |   Jersey City, NJ   |   1/09 to present

CLIENTS: Dow Jones, Sprint, Lexis Nexis, Nike, Novartis, Wall Street Journal, Comcast, Century 21, NEC, Allergan, Coldwell-Banker, American Museum of Natural History, Primedia Publishing
  • Grew the agency from start-up to securing 50+ direct clients from solid strategy, planning, business & client relations
  • Grew the agency from start-up to 50+ accounts w/ solid strategy, client relations, planning, & staff management
  • Managed the design/concept & branding of 5 internal websites for Nike’s division for Global Sustainable Business
  • Launched $1M Dow Jones’ online education product (DJU) w/UX, branding, design, video, & eCommerce
  • Designed a major product testing website for Sprint, Comcast, & Time Warner; acquiring 10K users in a 30-day launch
  • Produced & designed 20+ animated internal HR videos for Realogy’s world-wide staff of 5,000+
  • Led the design/UX for Century 21's new marketing support website for their Nationwide team of 1000+ agents
  • Directed design, communications, & strategy for 30+ products within Lexis Nexis (micro-sites, email, ad campaigns, etc)

SENIOR ART DIRECTOR @ Clarke and Associates   |   Somerset, NJ   |   10/07 to 1/09

CLIENTS: KPMG, Lucent, Bristol-Myers Squibb, Ortho-McNeil, Merck, Linens & Things, AT&T
  • Led the design & production of over 25+ marketing & digital projects, along with creative presentation & strategy
  • Designed & managed production for KPMG’s first HR department's internal website
  • Developed company-wide animation projects for Lucent Technologies' HR department
  • Managed the agency‘s 10+ person creative department’s budget, technology, & vendor relations

DIGITAL ART DIRECTOR @ QLM Marketing   |   Princeton, NJ   |   8/2005 to 10/2007

CLIENTS: Kraft General Foods, Nestlé, Novartis, Seagram’s, Dial, CIBA Vision, Sunkist, Hill’s Science Diet
  • Developed/managed the agency’s digital department with new business pitches, & client strategy
  • Led all research into new digital solutions for client roster of over 20 consumer brands
  • Converted the agency’s entire portfolio of 50+ case studies into a flexible, easy to use, digital presentations
  • Developed CIBA Vision’s first multimedia sales conference across multiple US locations
  • Pitched, designed & directed the first digital sales tool for Dial Corp (animation, voice over, & editing)
  • Designed nationwide ad campaign, in-store displays, & packaging design for Sunkist Vitamin account
  • Led pre-press production on tie-in campaigns with Disney’s Lion King & Nestlé Ice Cream

LEAD GRAPHIC DESIGNER @ Princeton Graphic Productions   |   Princeton, NJ   |   2/2004 to 8/2005

CLIENTS: Ortho McNeil, Glaxo Smith-Klein, Johnson & Johnson, Pfizer, Merrill Lynch
  • Designed and produced hundreds of materials for major pharmaceutical and financial clients
  • Developed technical data charts, diagrams, and presentation support material
  • Worked directly with medical editors and management to develop visuals for complex clinical topics


Wordpress | HTML | CSS | Photoshop | Illustrator | Animate ( Flash ) | InDesign | After Effects | Premier Pro | Powerpoint | Adobe XD | Sketch | Keynote | MS Office | Mac OS | Digital Design | UX/UI | Strategy | Creative Concepting | Leadership | Design Management | Animation | Storyboards | Video | Online Advertising | Social Media Design | Client Presentation | Photo Art Direction | Copywriting | Wireframing | Logo / Brand Design | Print Production | Typography


Business Communication Program for Creative Professionals | Pratt Institute, NYC
Mini MBA in Digital Marketing | Rutgers University, School of Business, New Brunswick
UX & Design | General Assembly, NYC
Advertising Design | Mercer College, Princeton



Available for freelance, project or full time for the right agency or company.


rich @

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